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Digital Marketing Executive

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Job Description

THIS JOB POSTING IS FOR ONE OF OUR CLIENTS WHICH IS IN THE PHARMA AND CHEMICALS SECTOR.

Designation: Digital Marketing Executive
Department: Digital Marketing
Location: Near WEH Metro Station, Andheri - East, Mumbai 400 093
Reporting to: Business Development Manager

Candidates with <=1 year experience and internships can also apply.

Our client is seeking a motivated and creative Junior Digital Marketing Executive to join their team and help them expand their digital presence.

Job Summary

As a Junior Digital Marketing Executive, you will play a vital role in executing digital marketing strategies and campaigns, focusing on social media platforms, content creation, and creative artwork. You will also be responsible for coordinating and managing vendors who provide digital services to our company. This role is an excellent opportunity for a passionate and proactive individual to contribute to the growth of our brand in the digital space.

Key Responsibilities:

1.Social Media Management:

• Manage and maintain our social media profiles (e.g., Facebook, Twitter, Instagram, LinkedIn) to increase brand visibility and engagement.
• Create and curate content that is relevant to our target audience.
• Monitor social media trends and adapt strategies accordingly.

2.Content Creation:

• Develop and create engaging and informative content for various digital channels, including blog posts, articles, infographics, videos, and more.
• Ensure that content is consistent with the company's branding and messaging.

3.Creative Artwork:

• Design and develop visually appealing graphics, images, and other creative assets for use in digital marketing materials.
• Collaborate with the marketing team to ensure all creative assets align with the overall marketing strategy.

4.Vendor Co-ordination:

• Identify and liaise with digital service vendors, such as SEO agencies, graphic designers, and advertising partners, to ensure they meet the company's objectives and standards.
• Track and manage vendor contracts, budgets, and performance.

5.Data Analysis and Reporting:

• Monitor and analyze the performance of digital marketing campaigns.
• Generate regular reports with key performance indicators (KPIs) and suggest improvements.

6.Research and Innovation:

• Stay up-to-date with the latest trends and technologies in digital marketing.
• Recommend and implement innovative digital marketing strategies.

Qualifications:

• Bachelor’s degree in marketing, Communications, or a related field.
• Strong understanding of social media platforms and digital marketing tools.
• Proficiency in graphic design software and creative tools.
• Excellent written and verbal communication skills.
• Strong analytical and problem-solving abilities.
• Ability to work independently and as part of a team.
• Inquisitive and innovative to learn new things with out of box thinking.
• Highly organized and detail oriented.
• Knowledge of SEO and web analytics is a plus.

Interested candidates can share their CV at "info@talentprism.in" or apply on our website.

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